The purpose of this study is to analyze the challenges, problems and consequences of a (public) scandal in family businesses. The scandals in family businesses are considered separately from scandals in the entrepreneurial families. The aim of the investigation is to identify different types and patterns of handling and then to evaluate them. The focus is on internal and external communication during and after the crisis or scandal.
As a result, the scientists want to develop operational implications for companies that will help them to better deal with scandals that have become public and protect them from possible company failure due to a scandal. They also want to develop a theoretical explanatory model in order to make a scientific contribution in addition to the practical benefits.
The research project is interdisciplinary representing a connection between the different research areas of economics (business administration, economics), sociology and communication sciences.
Funding authority: Equa Stiftung